Make Your Summer Statement Casual Yet Bold

Posted: September 12, 2021

Kaftan for women has been officially made a summer uniform by the fashion police this time especially block printed kaftan. We love how effortlessly chic the look it gives. In the last one and a half years, everyone has gone fond of comfortable clothing and trust us, no one wants to go back to the uptight styles. We all love a relaxed environment while working from home and clothing plays a key role. The ease of movement of the clothing plays a major role in how effortlessly you work throughout the day. There is a reason why different industries have different styles of uniforms based on their nature of work. Every job requires a comfortable movement of the body around the workshop or whatever stipulated environment they have to do their work.

With the ongoing work from home culture, ladies play multiple roles at home. They not only have to manage their official work but at the same time are taking care of their family at home. With cooking, cleaning and a lot of homely chores, it is important to wear an article of clothing which is comfortable and in the meanwhile is exquisite enough to attend the zoom or team’s call. Kaftans provide that adaptability of switching from leisurely mode to work mode and thus has gained more popularity being the most popular trend of the season.

Many renowned brands are now investing in leisurewear and the reason is with pandemic people are moving towards sustainable clothing. There is a major shift in the shopping pattern of people, lavish tights and party wear are no more preferable. Everyone wants something casual which they can use for a long time and prefers to invest in that only.

Kaftans not only are free-flowing but are fit for every body type especially Indian figures. The ease of adaptation kaftan provides is one of the most popular reasons for ladies to love it. People are favouring handloom made clothes for this very reason that they are breathable and are perfect for Indian summers. One can hide the excess fat or can get comfortable with whatever body type they have without any hesitation. The V neck of the kaftan adds the oomph factor and provides the overall sleek look of the person. It is perfect for summer getaways and hanging out with friends. The tassel not on the waist provides further options to adjust it as per the body type.  further to these block printed kaftan made from handloom with traditional designs are worth to have added pairs in our wardrobe. One can even style it up with a broad belt. Pair it up with a sling bag and a heel and it becomes perfect for a night party as well.

We love to see your styling pictures on the grand and how you come up with new ideas. Keep sharing those since your contentment with our dresses is what keeps our team going and working hard toward designing new styles.